MTA - The Mayflower Theatre
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MTA/8/1/31

Reference code

MTA/8/1/31

Level of description

Item

Title

"James Bond On Her majesty's Secret Service" Marketing Campaign Book

Date

1968

Extent and medium

Paper

Administrative / Biographical history

When the theatre was screening popular films a campaign book was sent to the marketing team to provide guidance on how best to market the film. The campaign book included a synopsis of the film, promotional materials and merchandise that could be ordered and advise on competitions to run in order to promote the film.

Note

This archive item has been selected as part of our Mayflower 90 Collection, which features 90 archive items spanning across our 90 year history. If you would be interested in exploring more of our Mayflower 90 Collection then please contact us on archive@mayflower.org.uk to arrange a viewing or workshop.