MTA/8/1/31
Reference code
MTA/8/1/31
Level of description
Item
Title
"James Bond On Her majesty's Secret Service" Marketing Campaign Book
Date
1968
Extent and medium
Paper
Administrative / Biographical history
When the theatre was screening popular films a campaign book was sent to the marketing team to provide guidance on how best to market the film. The campaign book included a synopsis of the film, promotional materials and merchandise that could be ordered and advise on competitions to run in order to promote the film.
Note
This archive item has been selected as part of our Mayflower 90 Collection, which features 90 archive items spanning across our 90 year history. If you would be interested in exploring more of our Mayflower 90 Collection then please contact us on archive@mayflower.org.uk to arrange a viewing or workshop.
